Shopping trends have changed drastically in the recent decade. More people have turned to online shopping in these years. That is why it is crucial to make your brand ready to serve online orders. One of those ways is to select the right packaging supplies. Using packaging supplies that secure your product during transit is only a part of the online selling procedure. You have to make sure that those supplies also tell your brand story.
One of the materials used for packaging the products to serve online orders is a poly mailer. Unfortunately, not many companies are familiar with the poly mailer’s branding advantage. They do not know that it is possible to customize a poly mailer the way they want. They are also unfamiliar with this mailer’s potential to advertise their brand. In this article, we are here to tell you that a poly mailer is much more than just a product packaging material. It can prove to be an online marketing tool for your brand. You can choose from different sizes of poly mailers, add your logo, and use your preferred branding design.
The material these mailers are made from is coextruded plastic, which is usually a recyclable material. These mailers consist of two sheets, which tend to give the material a sharp and balanced appearance and optimum strength. The outer film consists of LDPE, which allows for vibrant and detailed printing of designs, text, shapes, and patterns. It has adequate shine and flexibility. The interior layer consists of HDPE, which adds to the strength and durability of the poly mailer. Since these mailers do not resist any vibrant printing method, you can bring any bold colors and designs that may help your brand stand out.
Now, you may wonder why not use a corrugated box as it continues to be a standard packaging material across businesses and industries. The fact of the matter is that poly mailers have started replacing cardboard boxes where dunnage and void-filling are the points of concern. Suppose you have a small product for which even a small box is large enough to increase its shipping footprint. Or let’s suppose that your product is not that fragile to require a cardboard box, such as clothing and fabrics. In such scenarios, you can safely choose a poly mailer to package your products. Not only will it help you get all of the advantages mentioned above, but you will also be able to reduce your package size.
Here are some benefits of using poly mailers.
- Waterproof and durable
- Resistant to tears and punctures
- Cheaper than most other packaging materials used in the industry
- Lower labor costs
- Lower shipping costs
- Feature double peel and seal, making customer returns quite easier
- Can be used for product marketing and branding
Before deciding to use poly mailers for your packaging applications, make sure to discuss everything with your packaging vendor. You can discuss whether or not using poly mailers is the right choice for your product and business. You can also ask for the most reliable mailers.
